GLDN is a direct-to-consumer, vertically integrated personalized jewelry brand headquartered in La Conner, Washington. Origin: Founded in 2015 by Chrissy, the company began as a small Etsy shop before growing into an independent online brand. Around 90% of GLDN’s jewelry is handcrafted to order in-house at their studio in Washington, ensuring a transparent and local production process. Customization: They specialize in personalized pieces featuring names, initials, dates, birth flowers, and symbols.