Nuby is a global family-owned baby and toddler brand founded in the 1970s that designs practical and innovative parenting products. History: Started in the early 1970s in the United States and remains family-owned under President Edward Hakim. Global Reach: Products are sold and loved by families in over 155 countries worldwide. Mission: Focuses on creating real-world, affordable solutions that make parenting easier and life more fun for children.