RVCA is a design-driven lifestyle clothing and accessories brand founded in 2001 in Costa Mesa, California, by Pat Tenore and Conan Hayes. The Balance of Opposites: The brand’s guiding philosophy, represented by the V and A in its name, symbolizes the coexistence of contrasting forces like nature versus industry, past versus present, and order versus chaos. Subculture Fusion: Blends elements from surf, skate, art, music, fashion, and combat sports into clean, timeless designs. Artist Network Program (ANP): A unique initiative created by the brand to showcase and provide financial and practical support to both established and unknown artists worldwide.